Understanding Your Market Value
Before negotiating, know your worth. Use our Rate Card Calculator to benchmark against Indian market standards.
The Negotiation Framework
Always counter a brand's first offer. Their initial offer is rarely their best. Start 30-40% higher than your target rate.
What to Include in Your Contract
- Usage rights and exclusivity period
- Revision policy (max 2 rounds)
- Payment timeline (50% advance)
- Content approval process
- Termination clause